Sony recently announced that “Umma,” an upcoming horror film starring Sandra Oh and directed by Iris K. Shim is set to arrive in theaters on March 18th.

It’s described as the following: “Umma,” which is the Korean word for “mother,” centers on Amanda (Sandra Oh) and her daughter (Fivel Stewart) living a quiet life on an American farm, but when the remains of her estranged mother arrive from Korea, Amanda becomes haunted by the fear of turning into her own mother.

Sony has received backlash for their lackluster marketing around the film - social media reactions can be seen below.